Motem’s business writing courses are here to help you communicate with confidence and clarity. For financial services firms, there’s never been more of a need to be transparent. The FCA have called for smarter consumer communications and more work needs to be done to tackle the trust deficit. Motem’s practical and engaging business writing courses can help your organisation to win your client’s attention and trust.
Learn how to write effectively
Your approach to writing will depend on whether you are writing to inform (e.g. suitability reports) or influence (blogs and articles). Structure, tone, grammar, punctuation, language are all important aspects of learning how to write effectively.
How you frame your suggestions need to be carefully considered, so to avoid misunderstanding. Additionally, it is important to bear in mind that people are more sensitive to loss than gain. It’s these topics, amongst others, that will be covered in Motem’s writing classes.
Writing training for paraplanners
Whether you are writing suitability reports, letters, emails or articles, your messaging needs to be clear, simple and easy to follow. With so much technical information to convey, it can be challenging to discern what a consumer actually needs to know, in contrast to what you’d like to tell them.
Being concise, whilst still demonstrating your credibility, can also prove to be difficult. However, complex ideas don’t have to sound convoluted and clear disclosure doesn’t have to be dull. Motem’s writing training for paraplanners is here to help you write with precision and character.
Motem’s writing courses
Motem’s business writing courses are engaging and practical. They will steer you away from communication mistakes, help you to write clearly and concisely and – ultimately – help your clients to achieve their objectives.
Melissa has been trained by the Plain English Campaign and began her freelance career as a Copywriter. She became really interested in how language could change behaviour so then studied psychology. The writing courses can be tailored to your specific needs and work within the context of the FCA recommendations.